GENFLOW

Lucy Mountain is a diet culture survivor with a grudge. She was really tired of the toxic diet trends, so she created an app called Nobs, so her audience would care less about what their body looks like and more about what it can do.

No calorie counting, no extremes, and no guilt-tripping disguised as motivation. Just science-driven workout plans, delicious recipes, and a sh*t load of education.

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The App

Bored of diet culture? Us too. The Nobs app has everything from workout guides, mood tracking, journals, healthy meals. Just don't ask it to track your calories for you, please.

Zero Burpees

The No BS approach to fitness.

Workouts you'll actually enjoy

Science-based, 12-week programs designed to build strength, muscle tone, and confidence. Whether you’re new to the gym or have been around the block/squat rack - or prefer to train at home with dumbbells or just a backpack, the Nobs community's got you.